Qatar Airways (QR) have embarked on an exciting transformation journey to change how we interact with our customers. As part of this journey, we are now recruiting for the role of Digital and Marketing Operations Coordinator for Central Europe.
This role is based in Frankfurt and onsite. You will assist with the planning and execution of Digital and Marketing activities within the Central Europe Region. You will handle digital and marketing operations tasks for all campaigns and B2B & B2C activities to support the team in meeting the KPIs of Revenue, Brand awareness, Digital Direct Penetration and Loyalty.
As a Digital & Marketing Operations Specialist you will:
- Provide localized inputs such as Language specific, Market-specific insights, Media landscape and channels, upcoming digital tools etc. to ensure relevance to the market context
- Execute end-to-end B2B & B2C campaign briefs, timelines and deliverables - from planning, budgeting, creative asset development, post-campaign and tracking reports
- Act as the primary person responsible for the updating of key channel assets in a timely manner to display promotional offers, value-add and ancillary product propositions, and loyalty initiatives
- Generate reports to help the team monitor usage of the assigned marketing budget and the associated returns on investment for activities
- Update the calendar of all B2B & B2C activities as requested from Management, track the campaign budget and report to the management team regularly
- Deliver performance reports of each channel with the help of comprehensive dashboards and performance tracking tools
- Ensure all B2B & B2C campaigns are compliant with Qatar Airways’ brand guidelines and standards, such as ensuring the QR logo is reflected and the standard colors are displayed on the branding tools
QualificationsAbout You - The successful candidate will have the following qualification:
- Recent college graduate Ideally Bachelor’s degree or equivalent ideally in Marketing or a related discipline.
- Experience in digital marketing, corporate business acquisition, partnerships and loyalty marketing.
- Expertise in Acquisition, Conversion and Retention techniques.
- Expertise in all digital tracking and monitoring aspects as well as reporting tools.
- Fluency in English and German (written and spoken) is essential for this role.
- You must have the current legal right to live and work in Germany to be considered for this role.
